GoDaddy launches new tool to help SMBs with their digital marketing challenges
GoDaddy, one of the best website builders and web hosting platforms, recently introduced a new tool to help small and medium-sized businesses (SMBs) improve their digital marketing efforts. The tool enables SMBs to better address all the different aspects of digital marketing and take advantage of advanced solutions like Generative AI (GenAI) and other GoDaddy offerings.
The tool is simply called Digital Marketing. GoDaddy describes it as an “all-in-one product designed to manage marketing efforts and increase the accessibility of tools like SEO, social media, and email marketing.” Additionally, Digital Marketing comes with a unified inbox to streamline the management of all customer messages, regardless of platform.
Digital marketing is powered by GenAI, allowing users to quickly and seamlessly create customized, AI-powered branded content. Additionally, the tool leverages the features built into GoDaddy Studio and GoDaddy Airo, giving SMBs access to email marketing campaigns as well as branded images and videos.
Three plans to choose from
There are three plans to choose from: Essentials, Deluxe, and Ultimate. While the Essentials plan covers the essentials (posting to social media, creating and managing business listings, and opening up ideas for custom social media posts), the Deluxe plan offers a robust set of tools, including digital advertising. Of all the different features, GoDaddy singles out the Marketing Calendar, a tool that outlines hundreds of upcoming events and holidays and can even suggest custom posts that users can schedule in advance.
Finally, the Ultimate plan builds on the previous two plans and offers GenAI, Airo Assistant, 750,000 email sends per month, and more.
“We know that digital marketing translates to business success, especially when combined with generative AI technology,” said Vinod Suresh, Vice President of USI products for GoDaddy. “By making these cost-effective tools easily available, GoDaddy is helping small businesses of all sizes, with any budget, succeed in their marketing efforts.”
Using Digital Marketing will cost you $21.99 per month for the Essentials plan, $32.99 per month for the Deluxe plan, and $89.99 per month for the Ultimate plan.