Google Pixel 7 price leak suggests Google is totally out of touch
>
We’re starting to hear more and more Google Pixel 7 leaks, with the phone just a week away from launching, but tech fans may be getting a lot of déjà vu, with the leaks all featuring nearly identical specs to what we heard about the Pixel 6 a year ago.
It sounds like the new phones — a successor to the Pixel 6 Pro is also expected — could be very similar to their 2021 predecessors. And a new price leak has suggested the phones’ cost could also be the same, given a Twitter update. user saw the Pixel 7 briefly on Amazon (before it was immediately removed, of course).
Google pixel 7 on Amazon US. $599.99. It will still show up in the search cache, but the list will throw an error if you click on it. However, we have the B0 number to keep track of! #teampixel pic.twitter.com/w5Z09D28YESeptember 27, 2022
According to these listings, the Pixel 7 costs $599, while the Pixel 7 Pro costs $899, both of which are identical to the starting prices of the Pixel 6 and Pixel 6 Pro. The leak doesn’t include other regional pricing, but in the UK the current models cost £599 and £849, while in Australia they went for AU$999 and AU$1,299.
So it looks like Google plans to keep the same prices for its new phones as it sold the old ones for, a move that doesn’t make much sense.
Analysis: same price, new world
Google’s choice to keep the same price points is a little odd when you consider that the specs leaks suggest that these phones have remained virtually unchanged from their predecessors. You buy year-old technology for the same price as before.
Keep in mind that the price of tech generally drops over time, so you can easily buy a cheaper Pixel 6 or 6 Pro now, and after the new ones launch, the older models will most likely get even cheaper. .
But there’s another important factor to consider in the price: $599 may be the same number in 2022 as it will be in 2021, but with the changing global climate, such as wars and currency swings and cost-of-living crises, it’s a very different amount.
Some people just won’t be willing to spend the amount this year they might have done last year. But this speaks to a broader problem in consumer technology.
Google isn’t the only tech company to completely neglect the challenging global climate when pricing its gadgets: Samsung still releases super-priced foldable phones, and the iPhone 14 is even more expensive than the iPhone 13 in some regions for some inexplicable reason. .
Too few brands are capitalizing on the tough economic times many are currently facing, with companies raising the price of their premium offerings to counter rising costs, rather than just designing more affordable alternatives to flagships.
These high and rising prices suggest that companies are completely out of touch with their buyers and do not understand the economic difficulties that are troubling many.
Sooner or later we will have to reach a breaking point, either with brands finally realizing that they need to release cheaper phones or with customers voting with their wallets by sticking to second-hand or refurbished devices. But until then, you can buy the best cheap phones to show that cost is important to you.