You can now run Google Ads through GoDaddy
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web hosting (opens in new tab) huge GoPapa (opens in new tab) and Google have combined resources to offer a new Google Ads solution through GoDaddy’s marketing dashboard.
Aiming to give customers the ability to manage all their marketing activities from one location, the move will allow GoDaddy customers to pay per click, meaning you won’t be charged unless a consumer clicks the ad.
GoDaddy says the new integration will also simplify customizing and creating any number of paid Google campaigns — for any budget — using keywords and themes.
Google Ads with GoDaddy
Within the platform, entrepreneurs can include three ad titles and two ad descriptions to launch a campaign, which can be chosen from a pre-determined selection based on Google’s algorithm or input from the business owner.
Google then automatically merges different ad descriptions with ad titles in Google properties such as Maps, YouTube, and Search. It will also optimize the different ad descriptions for a combination that fits the users’ campaign goals.
Available now, Google is offering new Google Ads users $500 (£467.78) in advertising credits when they spend $500 (£467.78) in the first 60 days of account activation.
TechRadar Pro Contacted GoDaddy for information about whether there will be a minimum and/or maximum spending limit, but the company has yet to respond.
Sudha Reddy, product director at GoDaddy, said in a: blog post (opens in new tab): “Because of the convenience of GoDaddy’s suite of marketing tools (opens in new tab) With Google’s massive reach, entrepreneurs and small-to-medium business owners are poised for success in a crowded marketplace where every click counts.”
The new solution also has the ability to reach specific locations (for in-person sales and events) or reach outside a specific region (for online sales or brand awareness).
The GoDaddy marketing dashboard allows users to track engagement and results once a campaign is launched.