Chief Technology Officer or Constantly Toughing (it) Out?

Salesforce Its time to train workers in how to use

In the rapidly evolving business landscape, technology has become the backbone of every organization. As a result, the role of Chief Technology Officers (CTOs) has changed significantly over the past two decades. What was once just a support function has now become a crucial department responsible for maintaining, updating and developing the technology that underpins the entire business. The scale of this technical challenge is enormous and includes workers in various roles who rely heavily on technology to perform their tasks efficiently. However, amid the constant hype of new disruptive technologies, CTOs are faced with the conundrum of selecting the right solutions to drive digital transformation and ultimately benefit their customers.

The breadth of the technical challenge

In today's digital age, technology touches every aspect of a business, regardless of industry. Even professionals who may not consider themselves technologists, such as lawyers, marketers and retailers, rely heavily on technology tools such as laptops, smartphones and software applications to streamline their processes and automate tasks. The essence of digital transformation lies in leveraging technology for the benefit of both companies and their customers. However, the rush to adapt to the digital world during the pandemic caused some companies to make hasty technical decisions, resulting in incorrect solutions that exacerbated existing problems.