IKEA’s new fitness range lets you work out in style
These days, many of us are avoiding the gym and working out at home, and those numbers exploded when the COVID-19-19 pandemic made public spaces like the gym unsafe. Now IKEA has launched a new fitness range that it says is aimed at “supporting exercise and helping people live a more active life at home.”
Called Dajlienthe collection consists of 19 different products for home training, including exercise mats, round dumbbells, step boards and more. Many of the items can also serve as storage space and as 'practical design pieces'.
In addition, there are products that can complement a training regimen without being fitness products themselves. This includes an air purifier, knee pads, yoga straps, a Bluetooth speaker, a massage ball, slippers and ponchos.
Everything is created with, according to IKEA, 'subtle colors and details', with the aim of fitting into the design of a home, rather than standing out or clashing with the owner's furnishings.
Bringing it home
IKEA says Dajlien is “built on insights from visits to homes in New York, Chicago, London and Shanghai,” where the company learned why some people avoid the gym and the challenges they face when exercising at home.
“Not everyone feels safe or comfortable going to a gym and at home we often have little space and time constraints. Dajlien was born from the desire to find smart solutions that address these limitations and help people create a convenient and motivating place for exercise,” says Sarah Fager, a designer at IKEA.
“We wanted to create smart, beautiful products to inspire and redefine training as a fun, easy and natural everyday activity.”
The products from the Dajlien range are not yet available, but are expected to be launched in January 2024. IKEA says they will only be available for six months “or until supplies last.”