RICHARD EDEN: Holly Willoughby’s companies Roxy Media and Wylde Moon are late to file their annual accounts

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Until this year, her life had a perfection that made it seem like a contemporary fairy tale, with each chapter – she was scouted by a modeling agency at 14, became a lingerie model for Pretty Polly just two years later and landed her first television role by 19 – leading irrevocably into a more glamorous and lucrative example than its predecessor.

But hasn’t even Holly Willoughby managed to sidestep the turmoil that so devastatingly engulfed her former mentor and This Morning co-host Philip Schofield?

I ask this because, four and a half months after Schofield’s abrupt dismissal from ITV, following his admission of a clandestine affair with a male colleague more than thirty years his junior, Holly’s business life seems a little less smooth than usual.

Her company, Roxy Media Ltd, of which she and her husband, television producer Dan Baldwin, are the sole directors, was due to file its annual accounts in August but has yet to do so.

The same goes for Wylde Moon, her fledgling lifestyle brand, which Holly, the website says, created as “an ever-evolving journey of self-discovery.” These bills were indeed due in July.

Holly Willoughby's company, Roxy Media Ltd, of which she and her husband, television producer Dan Baldwin, are the sole directors, was due to file its annual accounts in August but has not yet done so.  Ms Willoughby and Mr Baldwin are pictured together in 2016

Holly Willoughby’s company, Roxy Media Ltd, of which she and her husband, television producer Dan Baldwin, are the sole directors, was due to file its annual accounts in August but has not yet done so. Ms Willoughby and Mr Baldwin are pictured together in 2016

1696549347 927 RICHARD EDEN Holly Willoughbys companies Roxy Media and Wylde Moon

1696549347 927 RICHARD EDEN Holly Willoughbys companies Roxy Media and Wylde Moon

The same goes for Wylde Moon, her fledgling lifestyle brand, which Holly, the website says, created as “an ever-evolving journey of self-discovery.” These bills were indeed due in July. Pictured: Ms Willoughby arrives at the British Academy Children’s Film And Television Awards in association with The Lego Company, at the Hilton Hotel. London in November 2003

There is little danger that Holly, 42, who met Dan, 48, this month when he was a producer on the children’s program Ministry of Mayhem which she presented, will be forced to step back – certainly not from Dancing On Ice, the show on which she bumped into Schofield, who insisted she join him on This Morning three years later.

Sources close to Holly assure me that coincidentally, the accounts for all her companies were filed yesterday.

This, I was told, was at the request of her accountant, who wanted to coordinate her affairs so that each company had the same year-end closing.

Sounds like the sweet smell of success to Holly once again.

Time to celebrate by lighting up one of Wylde Moon’s ‘fragrance products’, ‘curated by Holly’ and which ‘contain a fresh, aromatic blend to energize and invigorate’.