Woolworths: There’s a big change coming to the Woolies bakery aisle – and pie lovers are in for a shock
Woolworths: There’s a big change coming to the Woolies bakery aisle – and pie lovers are in for a shock
Woolworths has launched more than 100 new baked desserts in stores across the country.
The bakery range includes both new and reformulated cakes, cookies, muffins and baked desserts.
The cult classic Woolies mud cake has been upgraded in smash cake form with the same fluffy chocolate sponge cake, but with a chocolate dome filled with jelly lollipops.
The cult classic mud cake has been upgraded in the form of a smash cake topped with a chocolate dome filled with jelly lollipops
Woolworths has launched more than 100 new baked desserts in stores across the country
Prices range from $5.50 for cookies, $23 for Lemon Meringue Tart and $35 for a Smash Cake.
Of course, the original mudcakes in chocolate, caramel and white chocolate are still available.
Woolworths Merchandise Bakery Manager Donald Keith joked that his team has had a ‘tough task’ in taste testing each of the new products.
“It was a tough job, but our team taste-tested each product,” he said.
“We have been working hard for over 18 months so that customers can experience the great taste, quality and value that our new range offers.”
A few lucky customers were also involved in the taste testing process, with many getting to try samples in-store.
A Chocolate Chunk Cookie Pie is ready to be warmed up in the oven and served with your favorite ice cream.
While a Biscoff baked cheesecake will likely be a crowd favorite, with the key ingredient – Biscoff cinnamon spice cookies – already flying off the shelf in the snack aisle.
Some of the other standouts include a lemon meringue pie and caramel cake with dulce de leche.
A new Rainbow Layer Cake is also available
Shoppers can still buy Woollies’ classic and much-loved chocolate mud cake