Women’s World Cup TV advert fooling fans into believing Kylian Mbappe performed skills actually done by women hailed as ‘brilliant’
Women’s World Cup TV advert fooling fans into believing Kylian Mbappé performed skills actually done by women hailed as ‘brilliant’
- An ad celebrating women’s football has been hailed as ‘magnificent’ by fans
- The French company Orange used CGI to compare the skills of male and female soccer players
- Fans were fooled into believing that women’s tricks had been done by Kylian Mbappé
- The Women’s World Cup kicks off on Thursday in Australia and New Zealand
A smart TV spot celebrating women’s football has been hailed by fans as ‘gorgeous’ ahead of the Women’s World Cup starting Thursday.
Created by French telecommunications company Orange, the ad kicks off with highlights of scintillating tricks and fantastic goals from the French men’s national team.
The likes of Paris Saint-Germain superstar Kylian Mbappé, Antoine Griezmann and Olivier Giroud seem to show their skills in a tightly edited montage.
It is revealed midway through that the players in the footage are actually women’s players from the French team, with the Orange using computer-generated imagery (CGI) to superimpose the men’s likenesses.
The ad makes it clear that the women’s game showcases the brilliant skill and technique enjoyed by all football supporters, in an effort to generate interest in the tournament ahead of the first game Down Under on Thursday.
A clever TV commercial celebrating women’s football has been hailed as ‘magnificent’ by fans
After showing the highlights of the French men’s team, it is revealed that the players are actually French women’s players, with Orange using CGI to put the men on top.
Fans are fooled into believing that skills actually done by women come from Kylian Mbappé (right)
And fans quickly took to Twitter to hail the “magnificent” ad.
One of them said: ‘Women’s football is great. Anyone who says otherwise is just a hater. The lack of diving is a relief. The only problem is finding the time to look at it.’
A second added: ‘I love this ad. It really got me thinking about my own preconceptions about women in sports. Excellent!’
Another posted: ‘The best football commercial I’ve ever seen. Simply beautiful.’
While one continued, “This is so cool. You have to watch the whole video to understand.’
And a fifth joked: “I knew it was CGI as soon as Mbappé went to a teammate.”
Another tweeted, “Do you know where I can get a native link for this? I need to share this widely and widely. This is so incredibly beautiful and well done.’
Before entrepreneur Alexis Ohanian, married to tennis legend Serena Williams, said, “so good,” followed by a muscle emoji.
And football supporters quickly took to social media to hail the ‘beautiful’ ad (pictured)