Olivia Dunne Launches ‘The Livvy Fund’ at LSU to Help Women Athletes Close NIL Endorsement Deals
TikTok star and SI swimsuit model Olivia Dunne launches ‘The Livvy Fund’ at LSU to help female athletes secure NIL endorsement deals
LSU gymnast, model, NIL superstar and social media sensation Livvy Dunne gives back to her fellow Tigers.
On her Instagram story, Dunne announced the creation of “The Livvy Fund” — a partnership with “Bayou Traditions” — Louisiana State University’s NIL collective — to connect female LSU student athletes with brands to secure NIL deals. to bring in.
Dunne is the highest paid female college athlete in the country and leverages her endorsement deals to generate a seven-figure income.
Speak against Sports illustratedDunne says this is a passion project and she hopes to give back to the
‘I really hope so [The Livvy Fund] is the first of many,” Dunne tells SI Swimsuit. ‘I really hope to get as many female student-athletes on board as possible.
LSU gymnast and social media star Olivia Dunne gives back to her fellow athletes
She founded ‘The Livvy Fund’ at LSU to help female athletes gain better access to NIL deals
Dunne says most of the money at LSU goes to men’s sports
“I want to continue to take women’s sport as a whole to the next level, because they really deserve the same publicity as men’s sport. We do equal work, we put the same amount of time into our facilities and school every day, so I think it would be good if this were equal.’
According to SI, 66 percent of the money raised goes through name, image and likeness collectives to male athletes.
“The collectives mostly go to men’s sports here at LSU and I just want to fight for equal NIL opportunity,” says the college senior.
“It’s very important to teach other student-athletes here at LSU how to be a smart businesswoman and how to collaborate with brands.
“I’ve learned so much from these brands over the past two years, so I just want to help educate others and give equal opportunities.”
She adds, “I just want to show other girls that they can have it all, that they can be a smart business woman, that they can take advantage of their NIL while still in college.
“At the forefront of NIL while I’m still at LSU and while I’m only 20 years old, I hope it shows other girls they can do it too.”
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It’s been a busy summer for Dunne since she made her SI Swimsuit debut
She signed autographs at the College World Series and hung out with NASCAR drivers
Dunne hopes this fund will have a lasting impact on female athletes at the school as she enters her senior year of college.
“I feel like it’s a way for me to make my mark here at LSU,” she says. “It’s surreal that I’m even in this position to help others, but I feel like I was always meant to be.”
It has been a busy summer for Dunne since then she made her debut in Sports Illustrated’s swimsuit issue.
She has been sighted at the College World Series and at NASCAR racing alongside 2020 Cup Series champion Chase Elliott.
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