Jennifer Lopez declares that ‘summer is finally here’ as she turns up the heat in a yellow swimsuit

Jennifer Lopez turned up the heat in a bright yellow swimsuit to promote her new Delola cocktail line on Sunday.

The 53-year-old superstar – who recently stopped by Jennifer Garner’s house – posted a few glam photos of her looking stunning in a form-fitting bathing suit.

Captioning the post, Jennifer wrote, “Summer is finally here ☀️ @Delola is the official drink of the summer…so sit back, open a bottle, pour over ice and enjoy!” XOXO, Lola #DelolaLife’

The snug, high-cut swimwear showed off her cleavage and hips as she posed up a storm on some lounge chairs.

Lopez’s sun-kissed skin had a radiant glow, which she accentuated by wearing gold hoops and a multi-colored headscarf.

Stunner: The superstar posted some glamorous photos showing her looking gorgeous in a curve one piece

Summer is here: Captioning the post, Jennifer wrote, ‘Summer is finally here ☀️ @Delola is the official drink of the summer… so sit back, open a bottle, pour over ice and enjoy! XOXO, Lola #DelolaLife’

Lola is an old nickname of Jennifer’s that reflects her “more playful, carefree side,” according to a press release in April.

But the launch of her latest venture was quashed by fans, who railed Lopez for starting a liquor brand despite not consuming alcohol herself — on top of the fact that her husband Ben Affleck has been open about his struggles to stay sober.

The Shotgun Wedding star seemed unfazed by the backlash surrounding her brand’s initial launch earlier this month, as fans piled on to convey their “disappointment and confusion.”

It all started on April 4 when Lopez treated her 241 million Instagram followers to a surprise promotional video showing her cooling off with her low-calorie sprites while basking in the Mediterranean sun.

‘The secret is out!!!’ declared the Maid in the Manhattan star’s caption. ‘I’m proud to share with you @DELOLA…my new collection of unique, mixology level ready sprites to enjoy. More is #OnTheJLo. Let’s live the #DelolaLife together @gregswalesart.’

“You don’t even drink alcohol yourself!” noted one critic. “Why force this on others – you know how much harm it does, that’s why you don’t drink it!”

“Wow,” wrote another disillusioned fan. “I am so disappointed and confused by the story she is putting out about how she doesn’t drink alcohol and all the benefits of not drinking. And her partner is sober?’

Many criticized her latest venture as a blatant money grab, as Lopez has been very outspoken about the negative health effects of alcohol consumption.

Creating a buzz: The Mother star has been on a promotional blitz to publicize her latest venture, regularly posting Delola content on social media

The newest booze mogul on the block: Lola is an old nickname of Jennifer’s that reflects her “more playful, carefree side,” according to a press release

The launch of Lopez’s latest venture was quashed in April by fans, who railed at her for starting a liquor brand, despite not consuming alcohol herself

Many fans wished the A-lister had gone in the direction of a non-alcoholic beverage line

Fans also took issue with Jennifer launching a liquor brand while her husband Ben Affleck has been open about his struggles to stay sober

Many of her followers posted lengthy rants about the perceived phony and hypocritical nature of Jennifer’s new pursuit

The Wedding Planner star previously shared In style that she believes alcohol “ruins your skin.”

Speaking to UsWeekly in 2016, Jennifer called her alcohol-free lifestyle one of the ultimate secrets to looking so young: “I don’t drink, I don’t smoke, I don’t have caffeine. That really destroys your skin when you get older.’

Many fans wished the A-lister had gone in the direction of a non-alcoholic drink line or “mocktail.”

“Have you ever considered collaborating with an alcohol-free brand?” one follower asked, leading many to declare, “Do better JLo!”