DeSantis launches presidential campaign with glossy ad saying the fight in the White House is worth the fight

Ron DeSantis’ wife has kicked off his 2024 campaign with a rousing video of Florida’s governor preparing to take the stage, accompanied by a voiceover proclaiming that America is worth fighting for.

Casey DeSantis tweeted, “America is worth the fight…Every one. Single. Time.’

She added a 30-second video, showing her husband backstage as he prepared to address an audience.

“They call it faith because in the face of darkness you can see that brighter future,” says a male voice narrating the scene.

“A belief that our best days are still ahead of us.

But is it worth the struggle? Do I have the courage? Is it worth the sacrifice?

“America has been worth it every time.”

It ended with the fundraising message: “TEXT LAUNCH TO 512345”

In the 30-second video, DeSantis is seen getting ready to go on stage, in front of an American flag

In the 30-second video, DeSantis is seen getting ready to go on stage, in front of an American flag

Ron DeSantis is seen with his wife Casey in November as he won a resounding re-election as governor of Florida.  On Tuesday night, he launched his presidential campaign

Ron DeSantis is seen with his wife Casey in November as he won a resounding re-election as governor of Florida. On Tuesday night, he launched his presidential campaign

At 44, he is one of the younger candidates to bid for the Oval Office and is more than three decades younger than his main rivals President Joe Biden and former President Donald Trump.

DeSantis himself is expected to officially announce his intentions at a live-streamed event with Elon Musk held on Twitter.

The highly anticipated start to his White House campaign will be moderated by David Sacks, a tech entrepreneur close to Musk.

Musk confirmed Tuesday that he will interview DeSantis at the live audio-only event, adding that the governor has “quite an announcement to make.”

Musk added that he himself has no intention of supporting any particular candidate at this time.

“But I’m interested in X/Twitter as a public city square where more and more organizations are hosting content and making announcements on Twitter,” Musk said.

Father-of-three DeSantis’ campaign will then release another campaign video, and then he is expected to tour states early in the primary process after Memorial Day.

The blockbuster announcement also coincides with the DeSantis meeting with donors in Miami. NBC first reported the news of the governor’s anticipated announcement.

Former President Donald Trump, who announced his re-election bid last November, has already spoken out against DeSantis.

Trump posted to Truth Social following reports that the governor is about to officially enter the race, and among other things promoted a piece by American conservative TV host Wayne Root titled “Ron DeSantis, Please STAND DOWN for the good of the GOP and America’.

The former president also shared a YouTube poll that showed Trump leading DeSantis by 53 points.

Trump previously urged DeSantis not to run against him in 2024 because he is not doing well in the polls, will divide the Republican party and lose “the cherished and massive” MAGA vote.

But according to recent polls, DeSantis is still firmly second to other announced GOP primary candidates, Ambassador Nikki Haley, Senator Tim Scott and entrepreneur Vivek Ramaswamy.

In some states, Trump has a double-digit lead over DeSantis, who rejected talk of a White House run while the Florida legislature was in session.

The ex-president has also called DeSantis “young” and suggested he could have a brighter political future if he remains governor of Florida until the end of his second term in 2026.

DeSantis was widely expected to officially enter the 2024 race once his state’s legislative session ended in early May.

During the session, he signed a six-week abortion ban, expanded a bill banning the teaching of gender identity and sexual orientation in public schools, and cracked down on environmental, social and governance (ESG) investments.

Stricter immigration laws and the carrying of concealed weapons without a permit have also been passed under the direction of the governor.

Outside of his work in Florida, he has traveled the country promoting his book “The Courage to Be Free” and visited early grade states including Iowa and New Hampshire.

On Monday night, he showed off his potential White House credentials by teasing that he would elect a seventh conservative Supreme Court justice.

He also hinted that he would be in office for eight years.