Molly-Mae launches new PrettyLittleThing collection with stunning shoot

Molly-Mae Hague has launched her latest collection for PrettyLittleThing, posing in a stunning desert shoot.

The Love Island star looked incredible in a series of racy designs, including a cropped blazer and thigh-skimming mint mini dress.

The collection is the latest for the hugely influential star, who was named Creative Director of the fashion brand a year ago.

Molly-Mae, 23, posed up a storm in the autumn/winter designs in the picturesque setting which matched the green and brown colour palette of the collection perfectly.

One shot showed the Love Island favourite reclining in the sunshine and flaunting her incredible figure in a cropped brown blazer with racy criss-cross detail.

She also wowed in a strapless mint green dress, as well as a stunning black bodysuit teamed with low-slung olive trousers.

Gorgeous: The Love Island star looked incredible in a series of racy designs, including a cropped blazer and thigh-skimming mint mini dress

It was revealed exclusively by MailOnline this week that 2022 Love Island star Gemma Owen has signed a six-figure deal with PrettyLittleThing. 

The Love Island runner-up, 19, was handpicked by the online retail giant following a series of meetings in Manchester this month with founder Umar Kamani, 34, and his close team. 

Michael Owen’s daughter Gemma is expected to become the richest Love Island contestant ever, eclipsing 2019 Islander Molly-Mae by signing with the global fashion website. 

Perfect poster girl: The collection is the latest for the hugely influential star, who was named Creative Director of the fashion brand a year ago

Strike a pose: Molly-Mae, 23, posed up a storm in the autumn/winter designs, in the picturesque setting which matched the green and brown colour palette of the collection

Model: Molly-Mae looked gorgeous as she flaunted her tan a series of stunning dresses and chic separates 

Gemma told MailOnline: ‘This really is a dream come true for me. 

‘I wore PrettyLittleThing throughout my time on the show and now being announced as one of their newest ambassadors alongside some incredible talent including Love Island alumni is really special. 

‘The team has been amazing and I’m excited to get to work and start designing some collections for you all.’  

Pouting and posing: The blonde pulled out her best poses as she showed off a smart grey waistcoat and trouser combo 

Sitting pretty: The Love Island 2019 star has been busy shooting her collection this summer

Key role: In August last year, Molly, whose Instagram following is a whopping 6.4million, became the retailer’s creative director

PrettyLittleThing CEO Umar Kamani said: ‘Gemma is the perfect person to represent the PLT consumer; she’s smart, confident, ambitious and has a much loved, relatable style. 

‘We’re very excited to have her joining the PLT family and look forward to sharing lots of exciting content, collections, and shoots with our customers.’ 

Gemma is the first UK brand ambassador for PrettyLittleThing since they signed Love Island 2019 runner-up Molly-Mae, who is estimated to be worth an eye-watering £4.5million.

New colleague: It was revealed exclusively by MailOnline this week that 2022 Love Island star Gemma Owen has signed a six-figure deal with PrettyLittleThing 

In August last year, Molly, whose Instagram following is a whopping 6.4million, became the retailer’s creative director.

Gemma’s year-long partnership with PLT will see the ITV2 star launch her own collections and create content for the brand’s YouTube, Instagram, and TikTok channels.

She will also help the brand launch their new platform PLT Marketplace, where customers can resell clothes in a move towards improved sustainability.  

‘Gemma is the perfect person’: The Love Island runner-up was handpicked by the online retail giant following a series of meetings in Manchester this month with founder Umar Kamani