Netflix co-CEO Ted Sarandos says live sports rights are NOT in the company’s current plans

Netflix co-CEO Ted Sarandos indicated this week that a bid for the live sports rights is not in the near future from the company, despite previous reports to the contrary.

While Apple and Amazon have entered the live sports streaming space, Sarandos said Tuesday that he hasn’t “seen a profit path” from “major league sports rental.”

“We’re not unsportsmanlike,” Sarandos said at the UBS Global Technology, Media and Telecommunications Conference, according to Term.

‘We are only in favor of profit. We still have to figure out how to do it. But I’m pretty sure we can grow twice as big as we are without sports.’

Sarandos also called the sports rights a “loss leader” because of its said “dramatically expensive” cost.

The comments arrive a month after the Wall Street Journal reported that Netflix was ‘warming up’ to the idea of ​​offering live sports.

The report cited sources as saying the company recently made a bid for broadcast rights to the ATP tennis tour for France and the UK before pulling out.

The company has also reportedly discussed bidding for the UK rights to the Women’s Tennis Association and cycling competitions.

Netflix reportedly made an offer for ATP streaming rights for the UK and France

While Netflix is ​​staying out of the sports market, its streaming partners are putting their weight in the space.

Amazon’s Prime Video began an exclusive 11-year, $13 billion deal for Thursday Night Football this year, while Apple TV+ debuted “Friday Night Baseball” with MLB last season.

Apple also signed an agreement with MLS to acquire its broadcast rights for the next 10 years.

Netflix is ​​no complete stranger to sports on its platform, as series like ‘Last Chance U’ and the F1-focused ‘Drive to Survive’ have been huge hits.